About JiaYu Channel

公司背景

         家娱成立于2004年，是一家卓越的媒体广播机构，其潜在的业务区域范围覆盖世界面积的70%。家娱总公司Cosmos Discovery Sdn Bhd设立于马来西亚，在播映及媒体制作领域提供各类先进服务及创新概念，包括：

            1.  透过家娱频道进行广播、放映

            2.  家娱移动频道成为“新媒体”内容的先驱

            3.  家娱独立制作各类型电视节目

         促使家娱成立的最终原因是为了改革变新的目的，因此我们竭尽所能地为东南亚以及其他地区提供最优质的中文娱乐节目。从家娱拟定的方向不难看出我们正遵循着这项宗旨前进。此外，家娱也透过独立制作的节目影片以及与顶尖的内容伙伴达成合作来实践这个目标。

         家娱频道为了满足不同族群以及各阶层观众对娱乐内容的需求，因此在家娱频道中融合了各式休闲、生活及资讯节目。最终，家娱频道希望透过播映与宣传能让全世界对“现代中国”有普遍的了解与认识。

ABOUT JIA YU

         Established in 2004, Jia Yu is a premier media organization and broadcasting entity with a latent footprint covering 70% of the world. Created by Malaysia-based parent company Cosmos Discovery Sdn Bhd, Jia Yu provides services and innovations spanning across the broadcasting and media production industries, including:

            1. Televised Broadcasting over the Jia Yu Channel

            2. Provision of cutting-edge “New Media” content over Jia Yu Channel on Mobile

            3. Production of in-house television programs

         The establishment of Jia Yu is inspired by a revolutionary goal to provide superior Chinese programming lineups that serve to inform and entertain South East Asia and beyond. This dedication is visible throughout every aspect of Jia Yu, and is made possible via the company’s unique in-house productions as well as from strategic partnerships with top-quality content providers.

         With a perfect balance of leisure, lifestyle and informative programs, Jia Yu recognizes the distinctive requirements of viewers from different demographics and works persistently towards meeting such differing expectations. Ultimately, it is Jia Yu’s hope to realize the dissemination of a “Modern China” worldview to audiences across the globe.